FUEL: GRASP Know-How
(Gather, Refine, Add, Share & Protect)
CFE - 245 Points
Turn Knowledge into Your Franchise’s Most Powerful Competitive Advantage
In franchising, what you know isn’t enough—it’s how well you capture, refine, and share that knowledge across your network that defines your success. The FUEL program equips you with a proven, structured approach to Gather, Refine, Add, Share & Protect (GRASP) Know-How, ensuring that critical insights, best practices, and operational expertise don’t get lost—but instead, become powerful assets that drive franchisee performance, consistency, and growth.
Too often, valuable franchise knowledge is locked in people’s heads, leading to inefficiencies, inconsistency, and lost opportunities. This program ensures that your franchise system eliminates the ‘Brain Drain’ thay occurs when people leave your network by systematically capturing and leveraging know-how, giving you a sustainable competitive advantage.
Who Should Participate?
This program is designed for business owners, franchising professionals, and those looking to succeed in the franchise sector to:
✔ Develop a structured system to capture and refine franchise know-how
✔ Eliminate ‘Brain Drain’ and ensure critical knowledge isn’t lost when key people leave
✔ Create dynamic, living resources that evolve with your franchise network’s needs
✔ Leverage shared expertise to improve franchisee performance and operational consistency
Whether you’re an emerging franchisor building a scalable system or an established brand looking to refine and optimise knowledge-sharing, this program provides critical insights and practical strategies to drive sustainable franchisee success.
What You’ll Gain from This Exclusive Program:
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A Proven Knowledge Capture System – Learn how to gather, refine, and share critical franchise insights.
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A Knowledge Hub Template That Works – Develop an interactive, living resource that evolves with your network.
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Structured Knowledge Protection – Safeguard franchise know-how from turnover, miscommunication, and lost expertise.
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Tools for Continuous Improvement – Use Cheat Sheets for Gathering Knowledge to ensure your systems stay relevant and effective.
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A Culture of Knowledge Sharing – Create a network where franchisees and teams actively contribute to shared success.
How It Works:
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Personalised 1-2-1 Coaching & Mentoring – Work directly with your coach to focus on your biggest challenges and priorities.
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Flexible & Tailored to You – Progress at your own pace with a custom action plan built around your network’s needs.
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Strategic Frameworks & Practical Tools – Gain access to proven methods and real-world strategies that create lasting impact.
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Ongoing Support & Accountability – Get the guidance and encouragement you need to implement change with confidence.
What Will I Learn?
The FUEL program is a self-paced eLearning, coaching, and mentoring program designed to help you transform franchise knowledge into an organised, scalable resource that drives long-term success.
You will learn how to:
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Develop a structured knowledge management system using the GRASP framework (Gather, Refine, Add, Share & Protect Know-How).
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Eliminate reliance on verbal knowledge transfer and create permanent, accessible resources.
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Turn operations manuals into dynamic, evolving tools that drive franchisee performance and compliance.
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Capture and refine best practices so they can be shared and replicated across the network.
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Protect proprietary knowledge to safeguard your competitive edge and franchise value.
By the end of this program, you’ll have a scalable, structured system that ensures critical franchise knowledge is never lost, always evolving, and continuously driving success.
Who Leads The Program?
This program is led by Jan Timms, (PhD) a highly respected franchising expert, successful businesswoman, and thought leader in the franchise sector. With extensive practical experience in sales, marketing, learning and development, and franchise operations, Jan has dedicated her career to helping franchisors develop and replicate successful franchisees.
Jan holds a PhD in franchising success factors, alongside a Master of Management, a Graduate Diploma in Learning and Development (L&D), a Diploma of Marketing, and a Diploma of Franchising. Her research has shaped the Five Magic F’s Success Formula, an evidence-based framework that has been successfully applied across multiple franchise systems.
While Jan developed and leads the program, she is also supported by a network of accredited coaches, all of whom are experienced franchising professionals. These experts are trained in the Five Magic F’s framework and actively use it to coach their own clients, ensuring high-calibre guidance and real-world impact.
Together, this team provides specialist coaching and mentoring, helping franchisors and franchise professionals implement proven strategies to drive franchisee success.
Investment?
$375 (FCA members), $475 (non-members)
10% discount applies if you enrol more than one person from your franchise system. In fact, this is much encouraged to fully benefit from the program as it is good to have several people working together on the change initiatives.
Testimonials:
Andrew Bryant,
Network Strategy Manager,
Bridgestone Australia Ltd
“The Franchising Success Formula” program hit the mark. This should be on the list of essential programs for all Franchisors, particularly those starting out, seeking to improve, and/or wanting a deeper understanding of the formula to apply if success is the desired outcome.”
Rob Dallimore
Managing Director
Worldwide… more than just print
“After implementing this program our franchise partners increased revenue by 25% in the subsequent six month period. This resulted in thousands of dollars in additional revenue for us.”
John Post
L&D Manager
Kwik Kopy
“Participation in our franchisee performance groups improved and our franchisees became more engaged. We went from 37% participation to over 80%, and the participating franchisees outperform those not involved by a mile.”
Nick Hughes, Australian Partner, Franchise Peer Performance Groups
"I was fortunate to be able to read a copy of Jan's book in late 2022. It's an insightful, clearly structured and valuable tool for any aspiring or existing franchisor to put to use.
The more I read, the more I knew I wanted the opportunity to speak with Jan, do an interview and share that more broadly within my network. In our discussion, Jan clearly articulated key learnings from her research and some targeted insights that are laid out in her book for franchisors.
For those folks who were listening and gave me feedback later, the concepts and actions required (actually that are maybe demanded!) by the Silent Killers of Franchising Jan has identified are clear!
Great reading and great to listen to Jan's wisdom."
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