
Franchise Education Events & Programs - Evidence Based Strategies for Franchisee Success
Franchisee success doesn’t happen by chance—it’s driven by proven strategies, structured support, and expert-led learning. Our Certified Franchise Executive (CFE) education events and specialised programs are designed for franchisor executives and teams who play a critical role in driving franchisee adoption of key initiatives.
Whether you're a business owners, franchising professional, or someone looking to succeed in the franchise sector, our flagship programs, interactive workshops, and expert-led sessions provide practical, research-backed insights into the critical success factors of franchising.
Equip yourself with the knowledge, tools, and frameworks to strengthen franchisee engagement, eliminate barriers to success, and accelerate the growth of your franchise network.

FIVE Magic Fs for Franchising Success
CFE - Full Program 1470 points or 245 points for each part.
Enrol in the full program or tackle each part separately
The #1 critical success factor in franchising is the franchisor’s ability to attract, develop, and replicate high-performing franchisees. But achieving this isn’t about guesswork—it requires a structured, evidence-based approach.
The Five Magic F’s Success Formula provides a proven roadmap to help franchisors drive franchisee success:
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FIND – Identify and attract franchisees with the success behaviours needed for growth.
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FUEL – Capture, refine, and share know-how to create a thriving, knowledge-driven network.
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FOSTER – Strengthen franchisee relationships through culture, collaboration, and communication.
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FIVE – Implement a structured 5-star business boost system to elevate franchisee performance.
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FAST – Apply accelerated learning techniques to ensure buy-in, action, and lasting results.
This 1-2-1 Private Coaching & Mentoring Program is designed specifically for franchisor leaders and teams who want to gain clarity, tackle challenges, and implement high-impact strategies with expert support.
Lay The Foundations: The Essential First Step to Franchise Success
CFE - 245 Points
Free for new FCA members if taken within six months of joining.
Before mastering the Five Magic F’s Success Formula, you need a strong foundation. Lay the Foundations is a prerequisite program that introduces you to an evidence-based model derived from a seven-year empirical research study into franchising success factors.
This program focuses on V.P.A.C—Vision, Priorities, Action and Control —helping you align your network, protect against barriers, and create a clear roadmap for sustainable growth. You’ll gain insights into the key factors that drive the world’s most successful franchise systems and apply them within your own network.
With a combination of diagnostic tools, practical resources, and action-based learning, this program equips you to eliminate roadblocks and set the stage for long-term franchising success.
Interactive Virtual Workshops
CFE - 88 Points
FCA Members $95 | Non-Members $145
Selecting Bright Stars: Tools and Techniques for Identifying High-Calibre Franchisees:
Mastering Franchise Business Strategy: From Analysis to Action:
Beyond the Counter: Proactive Selling Skills for Franchisees:
From Startup to Scaleup: Franchising Your Way to Growth:
Expanding Horizons: Strategies for Franchise Business Growth and Innovation:
Franchise Due Diligence: From Exploration to Investment:
FIND: Success Behaviours for RDR (Recruitment, Development & Replication)
Success in franchising starts with having the right people in every role—from franchisees and their teams to the franchisor leadership, supplier partners, and even clients. The FIND program helps you identify, attract, develop, and replicate individuals who embody the success behaviours needed to drive growth, engagement, and long-term success across your entire franchise network.
This program provides a proven, evidence-based approach to recruiting, developing, and replicating high-performing franchisee partners, franchisor team members, and key stakeholders. You’ll master the art of identifying key success behaviours and applying them not only to recruitment but also to the ongoing development and replication of high performers across your network—ensuring consistent, scalable success.
With a combination of eLearning videos, action-based learning activities, Star Builder Templates, Success Trait Frameworks, and a dedicated coaching dashboard, this program equips you with the strategies to build a thriving, high-performance franchise network.
FIVE: 5-Star Business Boost System – Strengthen Field Support & Drive Franchisee Success
CFE - 245 Points
A franchise network is only as strong as the support system behind it. The FIVE program equips you with a structured, high-impact field support system designed to significantly grow the number of successful franchisees in your network.
By implementing the 5-Star Business Boost System, you’ll gain the tools, templates, and strategies to ensure your franchisees receive consistent, high-calibre support that drives performance, growth, and long-term success.
With a combination of field support tools, eLearning videos, and action-based learning activities, this program helps you create a proactive, results-driven franchisee support system that fosters engagement, accountability, and sustainable growth.
Turn field support into your franchise network’s greatest growth engine.
FOSTER: Strengthen Franchisee Commitment with the 3 Cs
CFE - 245 Points
A thriving franchise network isn’t built on contracts alone—it’s built on strong relationships, trust, and a shared commitment to success. The FOSTER program focuses on the 3 Cs—Culture, Collaboration & Communication—to create a franchise environment where franchisees and franchisors work together as true partners.
By developing a culture of trust, fostering collaboration, and enhancing communication, you’ll strengthen relationship commitment, improve engagement, and drive long-term network success.
With a combination of Trust-Building Tools, eLearning videos, and action-based learning activities, this program provides the strategies and frameworks to transform franchisee-franchisor relationships from transactional to truly collaborative.
FAST: WICKAM & CASKs for Accelerated Learning & Drive Buy-In, Action & Results
CFE - 245 Points
Getting franchisees to engage, take action, and achieve real results requires more than just training—it demands an accelerated learning approach that ensures knowledge is retained, applied, and drives measurable success.
The FAST program introduces you to WICKAM (Worthwhile, Interactive, Convenient, Know-How Transfer, Assessed, Measured) and CASKs (Competencies, Attitudes Skill & Knowledge), two powerful frameworks designed to accelerate franchisee learning, drive buy-in, and ensure long-term impact.
With a combination of the WICKAM Builder, Learning Needs Analysis (LNA) to Identify CASKs, eLearning videos, and action-based learning activities, this program equips you with the tools to transform training into an engaging, results-driven experience that sticks.
Turn learning into action and accelerate franchisee success.
FUEL: Gather, Refine, Add, Share & Protect Know-How (GRASP)
CFE - 245 Points
Success in franchising isn’t just about what you know—it’s about how well you leverage knowledge across your entire network. The FUEL program equips you with the tools and strategies to GRASP Know-How, ensuring your franchise system remains dynamic, competitive, and future-proof.
By effectively capturing and organising critical insights, best practices, and operational expertise, you’ll create a powerful knowledge ecosystem that drives franchisee performance, consistency, and long-term success.
With a combination of Cheat Sheets for Knowledge Gathering, a Knowledge Hub Template, eLearning videos, and action-based learning activities, this program ensures that valuable know-how doesn’t just sit in people’s heads—it becomes a structured asset that strengthens your entire franchise network to eliminate the 'Brain Drain' and provide sustainable competitive advantage.
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